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ALMAY COSMETICS

Almay Cosmetics is a hypoallergenic makeup brand dedicated to providing customers products with safe and natural ingredients. 

The goal of this redesign was to showcase Almay’s use of gentle and non-irritating ingredients that work for all complexions. Dynamic geo-patterns were used to represent the unique attributes of each woman’s skin as well as the color-coded shade system to position Almay as an all-inclusive brand.

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KNOW YOUR BEAUTY INSIDE AND OUT

The Almay app determines whether certain products are safe to use on your skin.  Simply scan your product and view the Almay equivalent provided. 

 

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